Local Search Engine Optimization
Introducing SoLoMo – a comprehensive marketing solution for local businesses in Honolulu Hawaii.
The first thing we’ve done for John’s business is a website primarily optimized for smartphones. Why? ‘Cause searching and browsing the Internet is done primarily on mobile devices nowadays. A desktop version is still important, but going mobile first is crucial if you don’t want to lose any potential clients.
We have also optimized the site for local searches – a.k.a. local Hawaii SEO. Thanks to GPS and other positioning technologies, if anyone with a smartphone searches for “pizza” somewhere in Honolulu or near John’s place, his site will appear in the top results. Together with a map, distance and exact address to his local Hawaii business. That’s the basics of Honolulu SEO!
Finally, we’ve set up accounts on multiple social networks. People can now share statuses, pictures, reviews and tag John’s Pizzeria in ‘em. So, customers themselves naturally create content and spread awareness of John’s business with no additional costs involved. Social media also provides a great source of feedback and serves as a valuable communication platform. All these factors are reflected by search engines increasing the search rank even more.
So, there you have it – Social, Local, Mobile – it’s all interconnected in a basic, affordable, but very effective strategy for local businesses.
With our help, you can easily make it yours. Contact us today!